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We're bursting with ideas that amplify your brand – at the right time. Whether it's a corporate brand-building campaign or a short-term sponsorship stunt, the PCC team have created and implemented some of the most innovative campaigns ever. Opposite is a small sample…
What our clients say about us:
Alain Briere, VP Marketing & Sales, The Oetker Collection: "Probably the most dynamic PR agency you can find in the UK."
James Jayasundera, Owner, Ampersand Travel: "The PCC team have done a wonderful job and delivered everything we asked for. I asked them to get Ampersand into some of the best publications out there and they did it. We have seen excellent coverage not just once but repeatedly in several publication within a matter of months."
Hadahaa by Park Hyatt relaunches, as Kooddoo Airport opens in the Maldives
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PCC worked closely with the team at Hadahaa to relaunch the resort across Europe after an extensive six month refurbishment. This coincided with the opening of a new domestic airport in the south of the Maldives, and PCC therefore positioned the new-look Hadahaa within a wider story focusing on the emergence of the remote southern atolls. The relaunch plan included a series of one-to-one press appointments, media dinners, group press trips and liaison with key tour operators, and generated print and online coverage across top-tier titles, as well as niche food, design and spa publications.
Silversea drafts in PCC to push them back into the forefront of the luxury cruise industry
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Silversea Cruises drafted in PCC to help revitalise Silversea as a brand in the UK and work on changing the perceptions of cruise vacations amongst a younger audience. PCC's brief was to showcase Silversea's offerings and highlight the key differences between Silversea and its competitors, emphasising why it is the best choice when considering luxury cruise holidays. PCC has secured widespread online and print coverage, and set up several partnership opportunities, through an integrated media strategy that demonstrates why Silversea is well ahead of its peer group.
The Oetker Collection launches first properties outside Europe
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PCC was entrusted to launch the Oetker Collection's first new opening since 1994: Palais Namaskar in Morocco. The hotel opened in April 2012 and the media strategy centred around the innovative feng shui design, the unique Balinese-inspired gardens and the location, outside of the busy Medina. PCC secured widespread coverage across all key national, consumer, online and trade outlets, including publications in Europe and the Middle East. Following this success, the PCC team went on to launch the sixth Oetker masterpiece, Hotel Saint-Barth Isle de France in late 2012.
Malaysia Airlines – Airbus A380 launch
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Malaysia Airlines put their faith in PCC to successfully launch the airline’s first Airbus A380 ‘superjumbo’ on the London Heathrow to Kuala Lumpur route. PCC was drafted in just over a month before the inaugural flight from London in July 2012. PCC secured widespread online, print and broadcast coverage and competition space through an integrated media strategy, which included a large launch party at London Heathrow, inaugural press trip attended by top-tier media and securing extensive global coverage, as well as CEO and aircraft profiles at the Farnborough International Airshow.
Alila Villas Uluwatu bursting onto the scene
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Asian hotel brand Alila relied on PCC to promote its new Villa properties in Europe for the first time. Alila Villas Uluwatu and Alila Villas Soori were singled out for their design innovation and impressive service culture, features which PCC ensured were central to the media strategy.
Singapore TakeOut
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Singapore has oodles of ambition and PCC was brought in to ensure that the country was recognised for being the culinary hub of Asia. We worked with rising star Janice Wong, owner of 2am:dessertbar in Singapore, as the Singapore Takeout embarked on a world tour, with first stop being London.